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Category: Marketing

Local SEO

Marketing Momentum: Local SEO

Local and global search engine optimization are combined by many companies. However, for small businesses, global SEO is often not worth the time and expenses. Local SEO on the other hand, is a very effective method for small companies to promote their products and services to a more niche group of consumers in their area. […]

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Boost Your ROI on Email Marketing: Part 2

Cleaning an outdated or stale email list can be a big undertaking. The two things you should do to clean your list are email validation and email hygiene. We’ll go over each service below. Email validation is an automated process that checks mail servers and splits the list up into categories depending on the deliverability […]

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Let Our Results Work for You

Are your numbers heading in the right direction? These numbers show measurable results for our clients. Find out more by clicking on the graphics below. Cygnet Midwest can help your business’s numbers go in the right direction. Contact us today for a free consultation. Let Our Results Work For You Our Numbers

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Boost Your ROI on Email Marketing: Part 1

Have you increased your email blast return on investment through list management, re-engagement or email testing? Blasting to a bad list can affect your sender reputation and even blacklist your company. The average email list erodes by 22% annually. Consistent list maintenance keeps you from throwing marketing dollars away on each e-blast. Red flags you […]

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Do you want to keep your customers? Keep it simple

Keep It Simple

In today’s oversaturated market, how do you keep your customer’s attention? Simplicity is key! When talking about marketing keeping it simple is one of the most effective ways to stand out against your competitors. If the consumer can easily gather and understand information they need to make a decision, the more likely they are to […]

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Are You Struggling with LinkedIn?

Cygnet Midwest can help. Get your LinkedIn page in tip-top shape Professionally designed graphics Professionally written text Timely updates that engage your customers and associates We can also help with other social media sites, such as Facebook, Twitter, YouTube, and more! Contact us today to learn more!

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Aunt Jemima Ad

George Lois – A Real Mad Man

I recently came across an article on NPR about an ad agency wiz who would give Don Draper a run for his money. So brilliant, he said really deep things, like this: “The creative act, the defeat of habit by originality, overcomes everything”. Chemist? Poet? Televangelist? Nope. That was a quote by George Lois, and […]

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