In today’s oversaturated market, how do you keep your customer’s attention? Simplicity is key! When talking about marketing keeping it simple is one of the most effective ways to stand out against your competitors. If the consumer can easily gather and understand information they need to make a decision, the more likely they are to […]
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I recently came across an article on NPR about an ad agency wiz who would give Don Draper a run for his money. So brilliant, he said really deep things, like this: “The creative act, the defeat of habit by originality, overcomes everything”. Chemist? Poet? Televangelist? Nope. That was a quote by George Lois, and […]